Digitally Printed Abstract Rug

This contemporary rug uncovers the beauty in simplicity effortlessly with splashes of colour! The art of digital printing involves an ink jet that prints colorants onto any fabric. This form of printing initially began in the 1960s as a replacement for analogue screen printing, which generally consumes more energy and sublimation inks. Digital printing allows for low-energy sublimation inks to be used directly onto textiles, allowing the colorants to bond with the fibre faster. The main advantage of using this process is drastically reduced wastage and the absence of hazardous latex inks. The personal touch of the artisan in the process makes room for sudden innovative design tweaks with intriguing nuances, rendering a unique piece of home furnishing that elevates conventional beauty and celebrates its breath-taking rawness. 

Disclaimer:
Each handcrafted product is a true original. The subtle variations in pattern, colour and appearance are a testament to the heartfelt craftsmanship that goes into each item, ensuring that every piece is one-of-a-kind. These distinctive qualities add a sense of authenticity, character and exclusivity to your purchase, making it truly special and cherished.